Privacy Policy

Empire Wealth Management Group ("we", "us", or "our") is committed to protecting the privacy of anyone who visits our website or uses our services. This Privacy Policy explains what information we collect, how we use it, and your rights regarding that information.

1. Information We Collect

Information You Provide Directly

• Booking requests — name, phone number, email address, home address, service of interest, preferred date and time, and any notes you include.
• Contact form submissions — name, phone number, email address, subject, and your message.
• Social media lead forms — if you submit a lead ad form through Facebook or Instagram, we receive the contact details you provide there.

Information Collected Automatically

• Usage data — pages visited, time spent, referring URLs, and browser/device type, collected via standard server logs.
• Cookies — session cookies to maintain your browsing session. We do not use tracking or advertising cookies.

2. How We Use Your Information

We use the information we collect to:

• Schedule and confirm consultation appointments.
• Respond to your enquiries and messages.
• Send appointment confirmation and follow-up emails (only when you have requested a booking or given explicit consent).
• Improve the content and functionality of our website.
• Comply with applicable laws and regulations.

We do not sell, rent, or trade your personal information to third parties for marketing purposes.

3. Legal Basis for Processing (PIPEDA)

Empire Wealth Management Group operates under Canada's Personal Information Protection and Electronic Documents Act (PIPEDA). We collect and use personal information only with your knowledge and consent, or as otherwise permitted or required by law. When you submit a booking or contact form, you consent to the collection and use of your information as described in this policy.

4. Data Retention

We retain your personal information for as long as is necessary to fulfill the purposes for which it was collected, or as required by applicable law. Booking and contact records are retained for a minimum of seven (7) years for regulatory and tax compliance purposes. You may request earlier deletion where not prohibited by law.

5. How We Protect Your Information

We implement reasonable administrative, technical, and physical safeguards to protect your personal information against unauthorized access, disclosure, alteration, or destruction. These include:

• HTTPS encryption for all data transmitted to and from our website.
• Access controls limiting database access to authorised personnel only.
• Passwords stored using industry-standard bcrypt hashing.

No method of transmission over the internet is completely secure, and we cannot guarantee absolute security.

6. Third-Party Services

Our website may integrate with the following third-party services:

• Meta (Facebook / Instagram) — if you interact with our lead ads or message us via Facebook or Instagram, Meta's own Privacy Policy also applies.
• Google Fonts — font files are loaded from Google's servers; Google's Privacy Policy applies to those requests.
• Email service providers — we use SMTP services to deliver booking confirmation emails.

We are not responsible for the privacy practices of third-party services.

7. Your Rights

You have the right to:

• Access — request a copy of the personal information we hold about you.
• Correction — request correction of inaccurate or incomplete information.
• Withdrawal of consent — withdraw consent at any time, subject to legal or contractual restrictions.
• Deletion — request deletion of your personal information where we are not legally required to retain it.

To exercise any of these rights, contact us at paras@empirewealthmanagementgroup.com.

8. Children's Privacy

Our services are intended for individuals 18 years of age or older. We do not knowingly collect personal information from persons under 18. If you believe we have inadvertently collected information from a minor, please contact us immediately.

9. Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will revise the "Last updated" date at the top of this page. We encourage you to review this policy periodically.

10. Contact Us

If you have any questions, concerns, or complaints about this Privacy Policy or our data practices, please contact us:

Empire Wealth Management Group
Unit 303, 75 International Blvd, Etobicoke, ON M9W 6L9
Phone: +1 647 637 2912
Email: paras@empirewealthmanagementgroup.com